Let’s explore what & how we bring the brand experience to shopper/consumer at the touch-points
CLIENT: HEINEKEN VIETNAM
SCOPE: Da Nang
TIME: April 2021 – June 2021
CLIENT: HEINEKEN VIETNAM
SCOPE: Da Nang
TIME: April 2021 – June 2021
With the objectives that pushing brand communication, we provided the promotion stickers on Tiger cartons and winning gold prizes activation. Besides, project boost consumers’ interaction with top-up now service and roadshow on 10 main roads in 4 industrial parks and commercial centers. In the stressful situation of COVID19, we still achieved 79% KPI promotion, sell out 100% with stickers, branding POSM in more than 20 Suppliers and over 1,500 shops.
